Owner
Trystan Keller delivers results through refreshingly candid, no-nonsense sales and marketing expertise. His direct approach has helped companies double membership in just two months and other companies achieve record revenue while cutting marketing spend by 50%. With experience building multi-million dollar sales teams and training thousands of professionals across Canada, Trystan combines strategic insight with practical expertise.
He founded "Messed Up Mondays," creating a platform for authentic conversations about business failures and growth. As a business owner himself, Trystan brings real-world perspective to his advisory work, focusing on sustainable revenue strategies rather than conventional marketing hype.
