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LinkedIn DM Strategy: Soft vs. Hard Sell #shorts

Direct emails want the jugular: 'Grow 20% with X, want to see how?' LinkedIn DMs need a softer touch. Nurture relationships, don't just send links. Build trust, don't expect instant replies. #TheBDP #CharlotteLloyd #KellyKennedy #LinkedInStrategy #BusinessDevelopment #SalesTips #RelationshipBuilding

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