Value Proposition Episodes

In Episode 323 of The Business Development Podcast, Kelly Kennedy welcomes back entrepreneur, brand strategist, and bestselling author Pia Silva to dive into the philosophy behind her newest book, Scale Solo . Pia shares the ...

In Episode 322 of The Business Development Podcast, Kelly Kennedy sits down with entrepreneur, brand strategist, and bestselling author Pia Silva to explore what it really takes to build a brand that stands out and commands p...

In Episode 319 of The Business Development Podcast, Kelly Kennedy sits down with Jamie Crozier, an entrepreneur who did something most people only dream about. He bought the company he once worked for. Jamie shares his journe...

In Episode 318 of The Business Development Podcast, Kelly Kennedy sits down with Jemia and Tim Zagiel, Co-Founders of Pacific Ropes, to explore what it truly means to build a business in an environment where courage is not op...

Episode 316 of The Business Development Podcast features Aaron Lambert, mining technology innovator and founder of RIINO, a company developing a modular electric rail haulage system designed to transform how mines move rock, ...

Episode 315 dives into a conversation Canada needs to be having right now. Erin Benjamin, President and CEO of the Canadian Live Music Association, breaks down why live music is one of the most powerful and misunderstood econ...

Episode 312 of The Business Development Podcast features a practical and candid conversation with Gordon Sheppard, CEO of Executive Wins, about what really holds teams and organizations back from growth. Drawing on more than ...

Episode 307 is a deeply personal reflection on empathy, responsibility, and how life fundamentally changes the way we experience the world. Kelly Kennedy explores how becoming a father rewired his nervous system and unlocked ...

In Episode 305 of The Business Development Podcast , Kelly Kennedy breaks down why most ideas never make it into the world — not because they are bad, but because people wait too long to act. Drawing from his own experience l...

Milestone Episode 300 is a behind the scenes centennial conversation with Shelby Hobbs, recorded right in the messy middle of real life. Kelly and Shelby hit record in the narrow window before the kids get home, with a baby s...

In this very special episode of The Business Development Podcast, Kelly Kennedy sits down with Jake Gold, one of the most influential architects of Canadian music and the longtime manager behind The Tragically Hip. Jake takes...

Episode 298 features Jake Karls, co founder and chief rainmaker of Mid Day Squares, breaking down how a kitchen table idea turned into a multimillion dollar brand by winning attention the hard way, through relentless storytel...

In this solo episode, Kelly looks back at how business has shifted from the AI explosion of 2023, to the rise of personal branding in 2024, to the wave of raw, human authenticity in 2025, and makes a bold prediction for what ...

Episode 296 is a first for The Business Development Podcast – we finally dive deep into Canada’s French-speaking community and what most business leaders are missing. Kelly sits down with bilingual consultant Colin Fagnan, fo...

Episode 295 is a raw and honest reflection on what five years of entrepreneurship have really looked like behind the scenes. Kelly marks the anniversary of Capital Business Development, his own birthday, and his son’s birthda...

Episode 291 is a raw, honest, and deeply human exploration of what it means to trust the journey when life throws you curveballs. Kelly opens up about one of the wildest days of his entrepreneurial year — a morning that began...

This episode of The Business Development Podcast dives deep into the power of focus and intentional action through Kelly Kennedy’s proven weekly framework, Move the Needle . Kelly reveals how most people spend their weeks rea...

In this Halloween Special of The Business Development Podcast , Kelly Kennedy sits down with the legendary Jim Harold — the original paranormal podcaster and host of Jim Harold’s Campfire . With over 20 years in the business ...

In Episode 283 of The Business Development Podcast, Kelly Kennedy breaks down one of the toughest truths in business: why free almost always fails. Drawing on lessons from early mentor Kevin Pydde and his own entrepreneurial ...

In Episode 281, Kelly Kennedy delivers a powerful reminder that in a world moving faster than ever, adaptability isn’t optional—it’s the skill that defines whether we thrive or fade. He shares how resisting change once held h...

In Episode 280 of The Business Development Podcast, Kelly Kennedy sits down with Jason Michaud, founder and CEO of Stardust Technologies, to explore the coming Space Boom of 2036—a defining moment that could reshape global ec...

Episode 278 of The Business Development Podcast dives into the explosive rise of Startup TNT with co-founder Tim Lynn, a financial strategist and serial entrepreneur who has helped reshape Western Canada’s startup ecosystem. ...

In Episode 277 of The Business Development Podcast, Kelly Kennedy takes you inside a true David vs. Goliath battle as he fights for the 2025 Signal Awards in the Business category. As the only Canadian and the only independen...

Episode 276 of The Business Development Podcast welcomes Garry Ridge, the legendary former CEO of WD-40 and author of Any Dumbass Can Do It . Garry takes us inside the culture transformation that turned WD-40 into a global ic...