Value Proposition Episodes

Episode 307 is a deeply personal reflection on empathy, responsibility, and how life fundamentally changes the way we experience the world. Kelly Kennedy explores how becoming a father rewired his nervous system and unlocked ...

In Episode 305 of The Business Development Podcast , Kelly Kennedy breaks down why most ideas never make it into the world — not because they are bad, but because people wait too long to act. Drawing from his own experience l...

Milestone Episode 300 is a behind the scenes centennial conversation with Shelby Hobbs, recorded right in the messy middle of real life. Kelly and Shelby hit record in the narrow window before the kids get home, with a baby s...

In this very special episode of The Business Development Podcast, Kelly Kennedy sits down with Jake Gold, one of the most influential architects of Canadian music and the longtime manager behind The Tragically Hip. Jake takes...

Episode 298 features Jake Karls, co founder and chief rainmaker of Mid Day Squares, breaking down how a kitchen table idea turned into a multimillion dollar brand by winning attention the hard way, through relentless storytel...

In this solo episode, Kelly looks back at how business has shifted from the AI explosion of 2023, to the rise of personal branding in 2024, to the wave of raw, human authenticity in 2025, and makes a bold prediction for what ...

Episode 296 is a first for The Business Development Podcast – we finally dive deep into Canada’s French-speaking community and what most business leaders are missing. Kelly sits down with bilingual consultant Colin Fagnan, fo...

Episode 295 is a raw and honest reflection on what five years of entrepreneurship have really looked like behind the scenes. Kelly marks the anniversary of Capital Business Development, his own birthday, and his son’s birthda...

Episode 291 is a raw, honest, and deeply human exploration of what it means to trust the journey when life throws you curveballs. Kelly opens up about one of the wildest days of his entrepreneurial year — a morning that began...

This episode of The Business Development Podcast dives deep into the power of focus and intentional action through Kelly Kennedy’s proven weekly framework, Move the Needle . Kelly reveals how most people spend their weeks rea...

In this Halloween Special of The Business Development Podcast , Kelly Kennedy sits down with the legendary Jim Harold — the original paranormal podcaster and host of Jim Harold’s Campfire . With over 20 years in the business ...

In Episode 283 of The Business Development Podcast, Kelly Kennedy breaks down one of the toughest truths in business: why free almost always fails. Drawing on lessons from early mentor Kevin Pydde and his own entrepreneurial ...

In Episode 281, Kelly Kennedy delivers a powerful reminder that in a world moving faster than ever, adaptability isn’t optional—it’s the skill that defines whether we thrive or fade. He shares how resisting change once held h...

In Episode 280 of The Business Development Podcast, Kelly Kennedy sits down with Jason Michaud, founder and CEO of Stardust Technologies, to explore the coming Space Boom of 2036—a defining moment that could reshape global ec...

Episode 278 of The Business Development Podcast dives into the explosive rise of Startup TNT with co-founder Tim Lynn, a financial strategist and serial entrepreneur who has helped reshape Western Canada’s startup ecosystem. ...

In Episode 277 of The Business Development Podcast, Kelly Kennedy takes you inside a true David vs. Goliath battle as he fights for the 2025 Signal Awards in the Business category. As the only Canadian and the only independen...

Episode 276 of The Business Development Podcast welcomes Garry Ridge, the legendary former CEO of WD-40 and author of Any Dumbass Can Do It . Garry takes us inside the culture transformation that turned WD-40 into a global ic...

In Episode 268 of The Business Development Podcast, Kelly sits down with Lise Birikundavyi, CFA, Co-Founder and Managing Partner of BKR Capital, Canada’s first Black-led, institutionally backed venture capital fund. Lise shar...

Part 8 of the Podcast Playbook is all about launch day—the moment your podcast moves from planning to reality. In this episode, Kelly Kennedy stresses that first impressions matter more than almost anything else. He breaks do...

In Part 2 of Why You Should Buy a Business Instead of Starting One with Jory Evans , we move past the mechanics of deal-making and into the high-stakes world of execution. Jory Evans, CEO of Evans Trucking, explains why acqui...

In episode 264 of The Business Development Podcast, Kelly Kennedy sits down with New York Times bestselling author and disruption expert Charlene Li to unpack what it truly means to lead in the age of generative AI. Drawing o...

Episode 258 of The Business Development Podcast features the incomparable Chester Elton, globally known as The Apostle of Appreciation . In this electrifying and heartfelt conversation, Chester dives deep into the transformat...

In Episode 257 of The Business Development Podcast, Kelly Kennedy delivers Part 5 of the Podcast Playbook series, focused on choosing the right hosting and recording tools to launch, grow, and monetize your podcast. He breaks...

In Episode 254 of The Business Development Podcast, we sit down with Kapil Kalra, the passionate force behind Naturemary and a powerhouse in the world of natural wellness. Kapil opens up about his early days working in his fa...