Growth Episodes

Episode 40 of the Business Development Podcast features marketing expert Esther Hall. The episode discusses the importance of storytelling and emotional connection when it comes to marketing and business development. The hosts and guest talk about ...

In episode 39 of the Business Development Podcast, Kelly lists 15 characteristics that all high-level business development personnel should have. These characteristics include being confident in the product or service being sold, having likability ...

In episode 38 of the Business Development Podcast, Kelly Kennedy interviews video production expert Jesse Schewchuk on the power of video as a medium for business promotion and marketing. Schewchuk shares her journey from struggling to find work in...

Welcome to episode 37 of the Business Development Podcast! This episode takes us back to the beginning, as we discuss the 10 early lessons for thriving in business development. Whether you're new to marketing your own business or a seasoned business development representative looking for fresh tips, you'll find immense value in this episode. Key Takeaways: Your limiting beliefs are your biggest obsticle Using a CRM tool is important for effective business development Structure an...

In this episode of the Business Development Podcast, host Kelly Kennedy interviews Joel Magalnick, founder of North Then West. They discuss the importance of understanding a company's value proposition and how to differentiate oneself in a crowded market. Joel shares his entrepreneurial journey and how he helps companies identify their value proposition so that they become leaders in their respective industries. Key Takeaways: Sometimes a company must go back to the beginning to move f...

In episode 35 of the Business Development Podcast, host Kelly Kennedy discusses the importance of business development for all companies looking to grow and compete effectively. He emphasizes the need to create brand awareness through active marketing strategies rather than relying solely on passive marketing. Kennedy provides examples of how waiting for the phone to ring, or simply putting up billboards and ads, is not enough to attract potential customers. Business development is essential for driving growth and creating new opportunities, and Kennedy suggests that having a business development person on board can make a significant difference in achieving these goals. Kennedy also touches on the importance of mental health and wellness for professionals in high-performance roles. He shares his personal struggles and encourages listeners to prioritize self-care and attention to their well-being. Throughout the episode, Kennedy highlights the success of the Business Development Po…

In this episode, Kelly interviews serial entrepreneur Erin Holowach. In the early 2000s, Erin and her husband Travis launched a revolutionary realty service called ComFree. In April 2023, a new opportunity presented itself, leading them to launch a new realty service called homeFree, offering a commission-free alternative to current real estate options. We discuss B2C, work-life balance, and the benefits of entrepreneurship. Key Takeaways: Follow your passion and happiness ...

In this episode, Kelly discusses his own struggles with Cold Calls, and provides a 6 step process to be more effective and close more meetings. Key Takeaways: Pick up the phone & start Commit to at least 10 calls / day Refine your pitch over time Enter all call data in your CRM Ask for email and send a formal introduction Ask for a meeting, relationships are built in person

In Episode 30, Kelly interviews Fatima Zaidi, CEO of Quill Inc. & CoHost. Quill Inc. & CoHost are currently the leaders of Corporate Podcast Production & Hosting within Canada and Fatima Zaidi is the leader behind both of these great companies. We have an excellent discussion on the future of Podcasting for your Business and why you should consider starting a show today! Did we mention that Fatima Zaidi and both of these companies are Canadian! Key Takeaways: CoHost is a Canad...

In this explosive episode, Kelly interviews serial entrepreneur, Tash Jefferies. Tash is an expert in Social Media, Entrepreneurship, Wellness, Sales & Customer Engagement and has Mentored over 300 Founders & Startups around the globe. We chat social media & how you can use scientific theory to gain better results for your business. Key Takeaways: Cold Calling is the most underutilized skill when it comes to Millennials and Younger Generations Know where your revenue is coming fr...

In this episode, Kelly addresses Account Management and how you should handle it within your Business. Kelly provides tips and principles on how to do it effectively, and why you may want to seperate it from Business Development. We also answer listener questions for the very first time.

In today's exciting episode Kelly interviews Faheem Khan, Co-Founder & CEO of Aro Robotic Systems in Edmonton, Alberta Canada. Faheem holds a MBA as well as a PhD in Micro / Nano Technology. He is also the Founder & CEO of a Biotech company called Fourien. In today's epiosde we chat Robotics, AI and what that means for our future and the future of Industry. Key Takeaways: Failure is never a failure, it brings benefits and insights that make you more successful in the future, it's...

In this episode, Kelly discusses how most Entrepreneurs / Business Development Rep's give up to soon, and it often takes much longer to make the connection than you would think. Kelly provides Motivation, Stats and Direction to help you become more effective & consistant in your prospecting efforts.

In this episode, Kelly Interviews Canadian Serial Entrepreneur, Ken Gee. Ken is a Local Celebrity in Edmonton, Alberta Canada. Ken has worked as a Radio, TV, News & Sports Broadcaster for may years, he has also worked in Commercial Sales and Founded a successful Commerial Moving and Logisitics Company that developed into one of Edmontons most promenent service providers for over 16 years. Ken is now head of Member Relations for The Edmonton Chamber of Commerce and manages relationshi...

In episode 21, we chat about how becoming Organized & Structured will supercharge your ability to be Efficient & Effective in your Business Growth and Entrepreneurship Journey. Kelly provides you advice and tactics on how to incorporate organization into your day to day tasks.

In this episode, Kelly drops seven Linkedin rules to live by that will help you get the most out of your Linkedin experience. As a Business Owner, Entrepreneur and Business Development Professional, learning how to use Linkedin is critical. In today's episode, we are going to show you how.

In this episode, we have Part 2 of the thrilling interview with 30-Year Serial Entrepreneur, Colin Christensen. Colin tells us one of the most unbelievable Entrepreneurial stories of making it, losing everything and finding his way back. This episode brings Inspiration, Hope, Determination and one heck of a story! Key Takeaways: Have friends, have faith and believe that whats inside you is greater than what is outside Play your cards in a way that you can reduce risk, have "Pr...

In this episode, Kelly discusses why an Active Marketing Strategy that includes direct phone calls, e-mails and human connection may be more effective than ever.

In today's episode, Kelly interviews Colin Christensen, a serial entrepreneur with a very impressive resume! Colin has a 30-year amazing story of success, valuble business insights and knowledge, as well as business growth & life tips! In Part 2, we get into his amazing story of building & losing a business in the 2008 crash, losing his livelyhood & nearly his life at the same time, and the amazing recovery that followed. Stay tuned for a 2-Part unbelievable true story of resil...

In this episode Kelly discusses the steps you should follow to have an exceptional meeting with your client. He outlines best practices and steps to make sure that your meeting leads to a successful outcome.

In this episode Kelly meets with Paul Holah, President of Fluor-Driver a Leading Canadian Maintenance,Turnaround and Capital Projects Firm and disucsses Paul's 33 year career in Engineering, Project Management, Construction and finally his experience and lessons learned from leading such an amazing organization. Key Takeaways: Harness your people, give them the ability to independently come up with ideas and then run with some of them Build a bank account of good work that ca...

In this episode, Kelly interviews Justin LaRocque the CEO of ROC Advisors in Edmonton, Alberta Canada. We discuss Finance, Perseverance, Determination and Much More. Key Takeaways: Assess the risk & take the leap There is success even in failure Forecast working capital before you accept projects

In episode 11 - Kelly discusses Active vs Passive Marketing and which approach may work better for your business and marketing strategy.

In this episode, Kelly interviews the President & CEO of Solace Safety Solutions and discusses the challenges of starting a brand new Business in the middle of the Covid-19 Pandemic. Episode Highlights: Confidence in your product makes the difference Overcome the fear of failure Stand out above the rest