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The Business Development Podcast

Value Proposition Episodes

Jan. 21, 2024

The Journey to 100

Milestone Episode 100 of The Business Development Podcast is a celebration of the journey that Kelly Kennedy and his team have taken to reach this significant milestone. The episode features Kelly, along with his two most important team members, Sh...

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Dec. 6, 2023

Proposal Playbook: Part 4

Episode 87 of The Business Development Podcast is the fourth part of the Proposal Playbook series. Host Kelly Kennedy expresses appreciation to the listeners and discusses the positive experiences and learnings from having Adam O'Brien as a guest. ...

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Nov. 26, 2023

The Power of Primacy with Jack Schafer

Episode 84 of The Business Development Podcast features an interview with Dr. Jack Schafer, a former FBI agent, author, and professor. The episode focuses on Dr. Schafer's expertise in understanding human behavior and his book, "The Like Switch." T...

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Nov. 15, 2023

Proposal Playbook: Part 1

Episode 81 of The Business Development Podcast hosted by Kelly Kennedy is part of a four-part series on successful proposals. In this episode, Kennedy emphasizes the importance of understanding the true value that a company provides before creating...

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Sept. 27, 2023

Effective Communication

In Episode 67 of the Business Development Podcast, host Kelly Kennedy expresses his gratitude to the listeners and emphasizes the importance of effective communication in business development. He encourages the audience to support the show by likin...

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Sept. 24, 2023

Go and Mentor Somebody with Colin Christensen

In episode 66 of the Business Development Podcast, host Kelly Kennedy interviews Colin Christensen, an experienced entrepreneur and mentor. The episode focuses on the importance of mentorship and how it can contribute to personal and professional g...

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Sept. 6, 2023

Business Development in Products vs. Services

Episode 61 of The Business Development Podcast with Kelly Kennedy focuses on the difference between business development for products and services. Kennedy emphasizes the importance of building relationships with the right contacts within a company...

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Aug. 27, 2023

The Next Century of Aviation is Autonomous with Cole Rosentreter

In Episode 58 of The Business Development Podcast, host Kelly Kennedy interviews Cole Rosentreter, the founder and CEO of Pegasus, a technology company based in UAV aerospace. Cole shares his journey from his military career to founding and leading...

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Aug. 23, 2023

The Truth About Business Development at Conferences

Episode 57 of the Business Development Podcast explores the effectiveness of exhibiting at conferences as a marketing strategy. The host, Kelly Kennedy, emphasizes that attending conferences and setting up booths is not an active marketing approach...

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Aug. 2, 2023

Maximizing the Impact of Your Marketing Materials

Episode 51 of The Business Development Podcast with Kelly Kennedy is focused on the importance of marketing materials and how they play a crucial role in showcasing a company's products and services. The episode emphasizes the need for businesses t...

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June 11, 2023

Discovering Your Company's True Value Proposition with Joel Magalnick

In this episode of the Business Development Podcast, host Kelly Kennedy interviews Joel Magalnick, founder of North Then West. They discuss the importance of understanding a company's value proposition and how to differentiat...

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