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Jeroen Kraaijenbrink

Jeroen Kraaijenbrink Profile Photo

Strategy Expert

Jeroen Kraaijenbrink is a strategy expert, educator, and author who helps leaders cut through complexity and turn vision into reality. With over 20 years of experience at the crossroads of business and academia, his work draws from cognitive psychology, systems thinking and human development, allowing him to guide organizations through meaningful strategy design that sticks.

As co-founder of Strategy Inc. And author of seven widely respected books, he is a trusted voice for executives looking to lead with clarity and purpose. Jeroen doesn't just deal in generic frameworks or buzzwords. He brings strategy back to what matters, people, priorities, and progress. His no nonsense human first approach helps leaders build strategies their teams believe in and act on.

If you are ready to stop talking about strategy and start making it work, Jeroen is the partner you want in your corner

April 11, 2026

Everyone Needs to Think and Act Strategically with Jeroen Kraaijenbri…

In Episode 332 of The Business Development Podcast, Jeroen Kraaijenbrink challenges one of the most common misconceptions in business today: that strategy belongs to leadership. With over 20 years of experience across academi...

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