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Videos

April 15, 2023

Find Your Passion with Lasse Joergensen

In Episode 20 of the Business Development Podcast, host Kelly Kennedy interviews Lasse Joergensen, the founder and owner of All IN Productions in Edmonton, Alberta, Canada. Throughout the episode, Joergensen emphasizes the importance of finding passion in the work that you do and discusses his journey from psychotherapy and marketing…

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April 11, 2023

Utilize Linkedin Like a Pro

Episode 19 of The Business Development Podcast with host Kelly Kennedy focuses on the importance and utilization of LinkedIn for business owners, entrepreneurs, and individuals in sales and business development. Kelly emphasizes that LinkedIn is the best social media platform for generating real person-to-person relationships and connections within the business…

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April 8, 2023

Exceptional Success, Crushing Pain & Back Again with Colin Christensen (Part 2)

In Episode 18 of the Business Development Podcast with host Kelly Kennedy, he welcomes back Colin Christensen as a guest. Kennedy expresses his admiration for Christensen and their previous conversations, highlighting his inspiring and insightful perspective. Christensen shares his desire to learn as much as possible to be helpful to…

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April 4, 2023

To Call or Not To Call?

In Episode 17 of the Business Development Podcast with host Kelly Kennedy, he expresses his gratitude to his listeners and introduces Colin Christensen as a guest for the next episode. Kelly emphasizes his passion for active marketing and encourages business development professionals and entrepreneurs not to rely solely on passive…

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April 1, 2023

Exceptional Success, Crushing Pain & Back Again with Colin Christensen (Part 1)

In Episode 16 of The Business Development Podcast, host Kelly Kennedy interviews Colin Christensen, a serial entrepreneur with 30 years of experience in starting, funding, and growing businesses. Christensen shares his journey of becoming an entrepreneur and the challenges he faced in marketing his own businesses. Despite making mistakes along…

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March 28, 2023

The Anatomy of a Great Meeting

In Episode 15 of The Business Development Podcast, host Kelly Kennedy starts off by expressing gratitude to his guest, Paul, for joining the show. Kelly emphasizes the importance of having a clear goal in business development and discusses the significance of showing interest and care in meetings to build relationships.…

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March 25, 2023

The Answer is Yes with Paul Holah

In Episode 14 of The Business Development Podcast, host Kelly Kennedy interviews Paul Holah, a business leader with extensive experience in engineering, construction, and project management. Paul shares his insights on building relationships and making connections in the world of business development. He emphasizes the importance of personal relationships and…

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March 21, 2023

Performance Anxiety is Normal, You are Normal

In Episode 13 of The Business Development Podcast, host Kelly Kennedy expresses gratitude for the support of his listeners and acknowledges the positive impact his podcast has had on their businesses. He thanks Justin LaRocque of ROC Advisors for his support and recommends him for financial advice, highlighting the importance…

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March 18, 2023

Patience & Perseverance with Justin LaRocque

In Episode 12 of The Business Development Podcast, host Kelly Kennedy interviews Justin LaRocque, the CEO of ROC Advisors. Justin, a seasoned entrepreneur and chartered accountant, shares valuable financial advice for growing businesses. The episode delves into the topic of working capital, particularly in Western Canada, where many companies work…

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March 14, 2023

Active vs Passive Marketing

In Episode 11 of The Business Development Podcast, host Kelly Kennedy discusses the difference between active and passive marketing strategies. Kennedy emphasizes the importance of active marketing, which involves meeting customers and vendors in person and building relationships. He highlights the effectiveness of active marketing in acquiring new customers, particularly…

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March 11, 2023

It's Now or Never with Deanna Kean

In Episode 10 of The Business Development Podcast, host Kelly Kennedy welcomes guest Deanna Kean, President of Solace Safety Solutions. The episode begins with both Kelly and Deanna expressing their gratitude for the support they have received and the success they have achieved in growing their businesses. They reflect on…

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March 7, 2023

Targeting, Get Specific

In Episode 9 of The Business Development Podcast, host Kelly Kennedy expresses his gratitude to the listeners for their support and positive feedback. He emphasizes the importance of target lists and targeting clients for effective lead generation and marketing efforts. Kelly encourages business owners, entrepreneurs, and high-level business development representatives…

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March 4, 2023

Just Go for It! with Mckinley Hyland

Episode 8 of The Business Development Podcast with McKinley Hyland focuses on the challenges and rewards of starting a business. McKinley shares his personal experiences and perspective on the topic, emphasizing the importance of passion and taking initiative. He advises listeners not to wait for the right time to start…

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Feb. 28, 2023

CRMs: What Are They and Do You Need One?

In Episode 7 of The Business Development Podcast, host Kelly Kennedy emphasizes the importance of using a Customer Relationship Management (CRM) system for businesses. He defines a CRM as a set of integrated software solutions that track, manage, and store information about current and potential customers. Kennedy strongly advocates for…

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Feb. 25, 2023

High Quality Leads, How to Get Better Opportunities!

Episode 6 of The Business Development Podcast, hosted by Kelly Kennedy, focuses on the importance of targeting the right people for business growth. Kennedy expresses his gratitude for the positive reception of his podcast and acknowledges the support of his listeners. He encourages business owners to base their target list…

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Feb. 21, 2023

Marketing Materials, What do you need?

In episode 5 of The Business Development Podcast, the host Kelly Kennedy discusses the importance of marketing materials and where businesses should allocate their marketing budget. He advises posting company updates once a week on social media platforms to gain brand recognition. Kennedy emphasizes the need for a visually appealing…

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Feb. 18, 2023

Why you need Business Development

Episode 4 of The Business Development Podcast delves into the topic of marketing your own company. Host Kelly Kennedy, owner of Capital Business Development, sheds light on why he believes that business owners should not handle their own marketing. He acknowledges that as a business owner, time is a precious…

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Feb. 14, 2023

Should you measure Business Development efforts?

In Episode 3 of The Business Development Podcast with Kelly Kennedy, the focus is on the importance of measuring business development efforts. Kelly emphasizes the need to build a rapport with potential customers by consistently reaching out to them on a weekly basis. He advises utilizing a customer relationship management…

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Feb. 11, 2023

What to look for in a Business Development Representative

Episode 2 of The Business Development Podcast with Kelly Kennedy discusses the importance of face-to-face meetings and building strong connections with clients. Kelly emphasizes the value of in-person interactions and believes that virtual meetings cannot fully replace the impact of meeting someone in the flesh. He shares his personal experiences…

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Feb. 8, 2023

What is Business Development?

In Episode 1 of The Business Development Podcast, host Kelly Kennedy dives into the fundamentals of business development and its importance in driving interest and revenue for a company. He emphasizes the need for businesses to utilize digital marketing strategies to reach their target audience and communicate their offerings effectively.…

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Feb. 5, 2023

Welcome to The Business Development Podcast

Kelly introduces himself and The Business Development Podcast.

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